Pleasanton

Pleasanton is a small town nestled along the South Loup River 20 miles north of Kearney along Highway 10. It is a small thriving community with a great work ethic and a great place to raise a family. This small community is home to a preK-12 public school system, volunteer fire and EMT department and many amenities to accommodate the families that call Pleasanton home. The South Loup borders the village’s south side, delivering fishing, canoeing, camping and more to residents and visitors. Primary industry focuses on agriculture.

Population

Population	2000	2010	2023	2028
Pleasanton	360	337	344	340

Source: ESRI, 2023-10-17

Population by Age

Population	2010	2023	2028
0-4	28	22	18
5-9	24	19	26
10-14	25	29	29
15-19	18	16	16
20-24	15	10	13
25-29	15	16	9
30-34	20	22	10
35-39	21	19	16
40-44	22	21	17
45-49	21	26	31
50-54	25	22	22
55-59	27	24	22
60-64	20	25	18
65-69	16	27	25
70-74	14	22	22
75-79	11	10	22
80-84	10	8	15
85+	5	6	9
18+	249	267	259
Median Age	41	45	48

Source: ESRI, 2023-10-17

Population by Race

Pleasanton	2023
Total	344.00
White Alone	94.19
Black Alone	0.58
American Indian Alone	0.00
Asian Alone	0.58
Pacific Islander Alone	0.00
Some Other Race	1.74
Two or More Races	2.91
Hispanic Origin	4.07
Diversity Index	18.10

Source: ESRI, 2023-10-17

Growth Rate

Pleasanton	2023 - 2028
Population	-0.23%
Households	-0.26%
Families	-0.85%
Median Household Income	-1%
Per Capita Income	2%

Source: ESRI, 2023-10-17

Housing

Households

Population	2000	2010	2023	2028
Households	151	148	157	155
Housing Units	155	155	160	160
Owner Occupied Units			133	128
Renter Occupied Units			24	27
Vacant Units			3	5

Source: ESRI, 2023-10-17

Home Value

Pleasanton	2023	2028
Median Home Value	$230,882	$279,412
Average Home Value	$261,654	$298,047
<$50,000	11	6
$50,000 - $99,999	14	6
$100,000 - $149,999	13	15
$150,000 - $199,999	18	8
$200,000 - $249,999	17	19
$250,000 - $299,999	15	17
$300,000 - $399,999	25	35
$400,000 - $499,999	10	11
$500,000 - $749,999	5	6
$1,000,000 +	0	0

Source: ESRI, 2023-10-17

Housing Year Built

Year Range	Houses Built
2010 or Later	6
2000-2009	15
1990-1999	34
1980-1989	16
1970-1979	27
1960-1969	6
1950-1959	6
1940-1949	9
1939 or Before	59

Source: ESRI, 2023-10-17

Income

Pleasanton	2023	2028
Median Household	$63,887	$62,261
Average Household	$83,825	$91,475
Per Capita	$38,257	$41,702

Source: ESRI, 2023-10-17

Household Income Base

Pleasanton	2023
<$15,000	16
$15,000 - $24,999	12
$25,000 - $34,999	11
$35,000 - $49,999	18
$50,000 - $74,999	33
$75,000 - $99,999	20
$100,000 - $149,999	34
$150,000 - $199,999	8
$200,000+	5

Source: ESRI, 2023-10-17

Employees

Commute

Category	Commuters
Workers 16+	199
In-County Residents	177
Out-of-County Residents	22
Drive Alone	159
Carpooled	19
Public Transport	0
Work at Home	12
Less than 5 minutes	21
5-9 minutes	30
10-14 minutes	13
15-19 minutes	15
20-24 minutes	18
25-29 minutes	23
30-34 minutes	33
35-39 minutes	6
40-44 minutes	10
45-59 minutes	14
60-89 minutes	3
90+ minutes	2
Average Travel Time	23

Source: ESRI, 2023-10-17

Employees by NAICS

Category	Number
Total Employees	142
Agr/Forestry/Fish/Hunt	0
Mining	0
Utilities	0
Construction	8
Manufacturing	11
Wholesale Trade	6

Retail Trade	14
Motor Veh/Parts Dealers	0
Furn & Home Furnish Str	0
Electronics & Appl Store	0
Bldg Matl/Garden Equip	0
Food & Beverage Stores	14
Health/Pers Care Stores	0
Gasoline Stations	0
Clothing/Accessory Store	0
Sports/Hobby/Book/Music	0
General Merchandise Str	0
Misc Store Retailers	0
Nonstore Retailers	0

Transportation/Warehouse	4
Information	0

Finance & Insurance	3
Cntrl Bank/Crdt Intrmdtn	3
Sec/Cmdty Cntrct/Oth Inv	0
Insur/Funds/Trusts/Other	0

Real Estate/Rent/Leasing	0
Prof/Scientific/Tech Srv	2
Legal Services	0
Mgmt of Comp/Enterprises	0
Admin/Support/Waste Mgmt	0
Educational Services	72
HealthCare/Social Assist	0
Arts/Entertainment/Rec	0

Accommodation/Food Srvcs	2
Accommodation	0
Food Srv/Drinking Places	2

Other Srv excl Pub Admin	8
Auto Repair/Maintenance	3
Public Administration Emp	12

Source: ESRI, 2023-10-17

Educational Attainment (25+)

Pleasanton	2023
Some High School	13
Graduated High School	43
Associates Degree	52
Bachelor's Degree	62
Graduate Degree	19

Source: ESRI, 2023-10-17

Businesses

Businesses by NAICS

Category	Number
Total Businesses	20
Agr/Forestry/Fish/Hunt Bus	0
Mining Bus	0
Utilities Bus	0
Construction Bus	2
Manufacturing Bus	2
Wholesale Trade Bus	2

Retail Trade Bus	2
Motor Veh/Parts Dealers Bus	0
Furn & Home Furnish Str Bus	0
Electronics & Appl Store Bus	0
Bldg Matl/Garden Equip Bus	0
Food & Beverage Stores Bus	2
Health/Pers Care Stores Bus	0
Gasoline Stations Bus	0
Clothing/Accessory Store Bus	0
Sports/Hobby/Book/Music Bus	0
General Merchandise Str Bus	0
Misc Store Retailers Bus	0
Nonstore Retailers Bus	0

Transportation/Warehouse Bus	1
Information Bus	0

Finance & Insurance Bus	1
Cntrl Bank/Crdt Intrmdtn Bus	1
Sec/Cmdty Cntrct/Oth Inv Bus	0
Insur/Funds/Trusts/Other Bus	0

Real Estate/Rent/Leasing Bus	0
Prof/Scientific/Tech Srv Bus	1
Legal Services Bus	0
Mgmt of Comp/Enterprises Bus	0
Admin/Support/Waste Mgmt Bus	0
Educational Services Bus	3
HealthCare/Social Assist Bus	0
Arts/Entertainment/Rec Bus	0

Accommodation/Food Srvcs Bus	1
Accommodation Bus	0
Food Srv/Drinking Places Bus	1

Other Srv excl Pub Admin Bus	3
Auto Repair/Maintenance Bus	1
Public Administration Bus	2

Source: ESRI, 2023-10-17